Display Advertising Design

13

Lessons

13

Videos

Intermediate

Skill Level

6 Hr

Duration

English

Language

Online Course
$ 299 per month 6 months of access

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Overview

This course will be about display advertising design. We’re going to do a practical introduction for display advertising and focus on the following areas. We will look at some history of advertising and the growth and the opportunities that have evolved out of traditional advertising. We’re going to look at the idea that display ads offer a lower cost alternative to traditional advertising, and of course, expensive print advertising. We are also going to produce display ads that are ready for publication using a Photoshop template.

Completing this course will help you:

Who is the course for?

There are a number of professionals who could also benefit from this course. You may be a copyright advertiser or an art director. You might be editing photographs. You could be a graphic designer. You could be a creative technologist. There are a number of professions that will benefit from this course, all needing to build ads quickly and put them into a number of different formats.

Learning Path

Lesson 1 – Welcome to Display Advertising Design

Video 7:34 Min  + 5 Min read + Quiz to complete

Lesson 2 – What is Digital Display Advertising 

Video 10:52 Min  + 7 Min read + Quiz to complete

Lesson 3 – Pain, Formats, and Sizing 

Video 6:41 Min  + 4 Min read + Quiz to complete

Lesson 4 – Goals 

Video 11:14 Min  + 7 Min read + Quiz to complete

Lesson 5 – Platforms

Video 9:58 Min  + 7 Min read + Quiz to complete

Lesson 6 – Design Objectives

Video 9:23 Min  + 6 Min read + Quiz to complete

Lesson 7 – Let’s Dive Into Photoshop

Video 8:36 Min  + 5 Min read + Quiz to complete

Lesson 8.1 – Let’s Get Down to Business

Video 11:51 Min  + 7 Min read + Quiz to complete

Lesson 8.2 – Photoshop Demo Part 2

Video 16:04 Min  + 10 Min read + Quiz to complete

Lesson 8.3 – Photoshop Demo Part 3

Video 15:37 Min  + 10 Min read + Quiz to complete

Lesson 9 – Master Artboard Refined

Video 12:59 Min  + 8 Min read + Quiz to complete

Lesson 10 – Branding Elements

Video 12:41 Min  + 8 Min read + Quiz to complete

Lesson 11 – Google Ads Basics and Setup

Video 25:47 Min  + 15 Min read + Quiz to complete

Lesson 12 – The Call to Action

Video 15:35 Min  + 10 Min read + Quiz to complete

Lesson 13 – Review & Conclusion

Video 8:39 Min  + 5 Min read + Quiz to complete

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